SOLID
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Social media agency

Social media that builds brands and drives revenue

Strategy, content creation, and community management across every platform that matters — designed to turn followers into customers and customers into advocates.

340%

Avg. engagement increase

2.5M+

Monthly impressions managed

6+

Platforms managed

85%

Client retention rate

Platforms we manage

Your brand, everywhere that matters

We create platform-native content for every channel - adapted to each algorithm, audience, and format.

Instagram

Reels, Stories, carousels & feed

TikTok

Short-form video & trends

LinkedIn

Thought leadership & B2B

YouTube

Long-form, Shorts & SEO

X (Twitter)

Real-time engagement & PR

Pinterest

Visual discovery & traffic

What sets SOLID apart

Six reasons brands trust us with their social presence

Most agencies post content and call it social media management. We build integrated social media systems — strategy, creative, community, and analytics — that compound over time.

AI creative engine Live
Hook A — Pain point winner
CTR: 3.2% CPA: $12.40 Spend: $2,400
Hook B — Social proof testing
CTR: 2.8% CPA: $14.80 Spend: $1,200
Hook C — Aspirational paused
CTR: 1.9% CPA: $22.10 Spend: $600

Strategy first, posting second

We don't start with a content calendar. We start with your business goals, audience insights, and competitive landscape. Every post, reel, and story exists to move a specific metric — whether that's brand awareness, website traffic, or qualified leads. The calendar comes after the strategy, not instead of it.

This week's output 5 tasks
3 new Reels concepts produced & uploaded 9:00 AM
UGC batch reviewed — 2 winners selected 10:30 AM
Static carousel variants designed for DPA 11:45 AM
New hook angles written for retargeting 1:20 PM
Budget shifted to top 3 performing creatives 2:45 PM

Content that performs, not just content that exists

Most agencies churn out 'filler' content to hit posting quotas. Our creative team builds platform-native content designed to stop thumbs — short-form video, carousel storytelling, UGC-style content, and trend-jacking that actually earns engagement instead of just filling a feed.

#meta-ads-updates Monday 9:14 AM
S
SOLID Team 9:14 AM

Weekly update: Meta campaigns hit 218 purchases (+24% WoW). ROAS at 5.1x.

New UGC creative outperforming static by 40%. Scaling budget to Reels format. Two new hooks launching Wednesday.

Community management that builds loyalty

Social media is a two-way channel. We monitor and respond to comments, DMs, and mentions within hours — building genuine relationships with your audience. Engaged communities convert at 3-5x the rate of passive followers, and we treat every interaction as a brand-building opportunity.

Full-funnel view Last 7 days
Impressions
840K
Reach
420K
Clicks
18.6K
Add to cart
3.2K
Purchase
680

Data-driven iteration, not set-and-forget

Every week, we analyse what's working, what's underperforming, and why. Our reporting goes beyond vanity metrics to track content-to-conversion pathways. We test formats, hooks, posting times, and creative angles systematically — so your social presence compounds over time.

Creative monitoring
Fatigue detected 6:22 AM

Ad set “Lookalike — US 1%” CTR dropped 32% over 3 days. Frequency at 4.2.

Refreshed 8:15 AM

3 new creative variants swapped in. Audience exclusions updated. CPM stabilized.

Cross-platform consistency without copy-paste

What works on TikTok doesn't work on LinkedIn. We adapt your brand voice and messaging for each platform's culture and algorithm — maintaining consistency in positioning while being native to each channel. One brand story, six platform-specific executions.

Today's activity 5 tasks
New ad copy variants written for Search DE 9:15 AM
Negative keywords updated across 4 campaigns 10:30 AM
Audience segments refined for retargeting 11:45 AM
A/B test results analyzed, winner deployed 1:20 PM
Budget reallocation to top campaigns completed 3:00 PM

Integrated with your broader growth strategy

Social media doesn’t live in a silo. We coordinate organic social with your paid campaigns, email marketing, and SEO strategy — so your social content supports product launches, drives email signups, and feeds retargeting audiences. Every channel amplifies the others.

Google Partner
Klaviyo Partner
Shopify Partners
Meta Business Partner
WooCommerce
HubSpot Inbound Marketing Certified
Gorgias Partner

Client feedback

Happy clients, proven results

Our clients see measurable growth within the first 90 days — and it compounds from there.

Urban Sports Club logo

“SOLID more than doubled our conversion rate. We hired SOLID for a large CRM project. I was looking for support with reacquisition and reactivation campaigns, automations, and a revamp of our newsletters. SOLID overachieved their goals, and more than doubled our projected conversion rate.”

Torsten Muller

Torsten Muller

VP of Growth, Urban Sports Club

Read more →
OneEarPod logo

“A Year of Steady Profitable Growth! SOLID transformed our advertising strategy across 6 European markets. Their expert management of search, shopping, and social ads resulted in a remarkable tenfold increase in turnover and a consistently profitable ROAS.”

Victor Borsche

Victor Borsche

CEO & Founder, OneEarPod

Read more →
Sugarbabies logo

“My numbers have increased steadily and profitably. I never would have imagined that we could achieve so much, so quickly. They put so much effort into helping us grow and answering our questions.”

Annie Sands

Annie Sands

CEO & Founder, Sugarbabies

BlechMal GmbH logo

“SOLID is a very creative, responsive and knowledgeable team that helped us not only in building our PPC ads, but also set up our full Google Analytics suite and constantly had great ideas on how we can improve our store.”

Victor Borsche

Victor Borsche

CEO, BlechMal GmbH

What's included

Full-service social media management — from strategy to community to growth

Social media strategy & planning
Content calendar development
Platform-native content creation
Short-form video production
Carousel & static design
Story & Reels creation
Copywriting & caption strategy
Hashtag research & strategy
Community management & moderation
DM response management
Social listening & monitoring
Competitor analysis & benchmarking
Influencer identification & outreach
UGC sourcing & curation
Brand voice development
Crisis communication protocols
Performance analytics & reporting
A/B content testing
Cross-platform content adaptation
Trend monitoring & trend-jacking
Profile optimization & SEO
Campaign-specific content sprints

Choose your engagement

Pick the level that fits your business

Whether you need full management, a one-time strategy, or content production support — we have the right model for your stage.

Ongoing social media management

Full-service social media across all platforms — strategy, content creation, community management, and monthly reporting. You focus on running your business while we build and engage your audience.

Social media audit & strategy

A comprehensive review of your current social presence, audience, content performance, and competitive landscape — with a clear strategy document and 90-day action plan you can execute internally.

Content production sprints

Need content without ongoing management? We produce batches of platform-ready content — video, carousels, stories — designed to your brand guidelines, delivered in organized asset libraries.

Social media consulting

Regular strategy sessions, content reviews, and prioritized recommendations for your in-house team. You keep execution in-house while we guide the creative direction and growth strategy.

The difference

SOLID vs. the typical social media agency

Not all social media management is equal. Here's what changes when strategy-first thinking and platform-native creative meet data-driven iteration.

Strategy

Business-goal-driven strategy with platform-specific content pillars
Generic content calendar based on holidays

Content quality

Platform-native content: short-form video, UGC-style, trend-aware creative
Stock photos with templated captions

Community management

Same-day response to comments, DMs, and mentions with brand-voice guidelines
Comments checked once a week (maybe)

Reporting

Weekly performance reports tied to business outcomes: traffic, leads, revenue
Monthly vanity metrics: followers, likes

Platform coverage

Platform-native content adapted for each channel’s algorithm and audience
Same content copy-pasted across platforms

Video content

Consistent short-form video production: Reels, TikToks, Shorts, and Stories
Occasional video, mostly static posts

Integration

Coordinated with paid campaigns, email, and SEO for compounding results
Social runs in a silo, disconnected from ads and email

Trend responsiveness

Real-time trend monitoring with same-day content execution when relevant
Trends noticed after they've peaked

Proven results

Growth you can measure

OneEarPod Consumer electronics

10x turnover across 6 European markets with profitable ROAS

10x

Turnover

6

Markets

30%

Repeat rate

Read case study
EMF Boutik Food & Beverage · D2C

+81% year-over-year growth with integrated social and paid strategy

+81%

YoY Growth

+24%

Returning customers

+10%

AOV increase

Read case study
Urban Sports Club Fitness · Subscription

More than doubled conversion rate across social channels

2x+

Conversion rate

-40%

CPA reduction

12

Markets

Read case study

FAQ

Frequently asked questions

How is this different from a Meta Ads service?

Our Meta Ads service focuses on paid advertising — running campaigns with ad budgets to drive conversions. Social media management is about your organic presence: content creation, community building, brand storytelling, and audience engagement. Most successful brands need both — paid to drive immediate results and organic to build long-term brand equity and community. We coordinate both when clients use both services.

Which platforms should my brand be on?

It depends on where your audience spends time and what type of content showcases your product best. We start every engagement with audience research and competitive analysis to recommend the right platform mix. Most B2C brands benefit from Instagram + TikTok + one additional channel. B2B brands typically see the best results on LinkedIn + YouTube. We'd rather you dominate 2-3 platforms than spread thin across all of them.

How much content do you produce per month?

Content volume varies by plan and platform mix. A typical engagement includes 12-20 feed posts, 15-25 Stories, 4-8 Reels or TikToks, and ongoing community management per platform per month. But we optimize for quality and performance, not arbitrary posting quotas. If 3 pieces of content per week outperform 7, we’ll recommend the more effective approach.

Do you handle the creative production in-house?

Yes — our team handles strategy, copywriting, graphic design, short-form video production, and content adaptation across platforms. For brands that need UGC-style content or influencer partnerships, we manage the sourcing, briefing, and quality control as well. You approve the content calendar before anything goes live.

How do you measure social media success beyond likes?

We track engagement rate, reach, profile visits, website clicks, link-in-bio conversions, DM conversations, and content-to-conversion pathways using UTM tracking and platform analytics. Monthly reporting ties social media performance to actual business outcomes — email signups, website traffic, and revenue influence — not just vanity metrics.

Can you work alongside our internal marketing team?

Absolutely. Many of our clients have in-house marketers who handle day-to-day brand communications while we manage social media strategy, content production, and community management. We integrate into your existing workflows via Slack, shared content calendars, and regular sync calls. The engagement model flexes to fit your team structure.

Ready to turn social media into a real growth channel?

We'll audit your current social presence, identify your biggest content and community opportunities, and build a strategy that drives measurable business outcomes — not just likes.

Get a free social audit