Amazon PPC management
- Sponsored Products campaigns
- Sponsored Brands & video
- Sponsored Display management
- Amazon DSP (demand-side platform)
- Bid management & dayparting
- Budget pacing & allocation
- ASIN targeting & competitor conquesting
Amazon growth agency
Listings, keywords, A+ Content, Brand Store, and full-funnel advertising — managed together so every dollar you invest compounds across organic rank and paid performance.
The problem
They'll optimize bids and call it a day. But if your listings don't convert, your keywords aren't indexed, and your brand content doesn't exist — you're just paying more for the same mediocre results.
Amazon rewards sellers who get the whole ecosystem right. Ads boost organic rank. Optimized listings multiply every paid click. Brand content builds loyalty that compounds over time. Treating these as separate workstreams means leaving money on the table.
Why SOLID for Amazon
Most Amazon agencies jump straight to PPC. We start with your listings — titles, bullets, images, A+ Content — because a 1% conversion lift compounds across every click you'll ever pay for. We audit your catalog against top competitors, rewrite copy with keyword-rich language shoppers actually search, and structure every detail page to reduce bounce and drive add-to-cart.
4.7x
ROAS
+12% vs target
$18.40
CPA
-8% vs target
412
Conversions
+24% MoM
Goal status
On track
We don't guess which keywords matter. Our AI tools continuously mine search term reports, competitor ASINs, and Amazon's own autocomplete data to surface high-intent keywords you're missing and flag wasted spend on terms that don't convert. The result: tighter relevance, lower ACoS, and organic rank that climbs because your ads and listings speak the same language.
“Brand keywords DE” has 38% lower CPA than non-brand. Shift 12% budget to capture high-intent volume.
Mobile bids increased +15% for top 6 converting ad groups. Projected +22% conversions.
Sponsored Products are table stakes. We layer Sponsored Brands, Sponsored Brand Video, Sponsored Display, and DSP into a coordinated strategy that captures shoppers at every stage — from category browsers to competitor-comparison shoppers to repeat buyers. Each campaign type has a role; nothing runs on autopilot.
Your Amazon Brand Store is your owned real estate on the platform. We design and optimize Storefronts that tell your brand story, cross-sell intelligently, and give Sponsored Brands traffic a place to land that isn't a competitor's listing. Combined with A+ Premium Content and Brand Analytics, you build equity that lasts.
Automated monitoring flags anomalies — ACoS spikes, BSR drops, hijacked listings, suppressed ASINs, inventory pacing issues — so we troubleshoot before small problems become expensive ones. When your campaigns need attention at 2 AM, our systems are already watching.
CPC spike +34% on “fitness app” ad group. Competitor bidding increase suspected.
Bid caps adjusted, negative keywords added. CPC returned to target range. No budget waste.
We don't hide behind vanity metrics. Weekly updates cover ACoS, TACoS, organic rank movement, BSR trends, new-to-brand percentage, and revenue attribution — so you always know the full picture. Monthly strategy reviews ensure we're aligned on priorities, not just patting ourselves on the back.
Weekly update: Search campaigns hit 142 conversions (+18% WoW). ROAS at 4.7x.
We paused 3 underperforming ad groups and shifted budget to top performers. New ad copy test launching tomorrow.
What we manage
Not every brand needs every service. We build a custom scope around your catalog size, marketplace goals, and growth stage.
Engagement models
Whether you need full management or a one-time deep dive, we'll match the engagement to your stage and goals.
End-to-end management of your Amazon presence — PPC, listings, keywords, A+ Content, Brand Store, and strategy. We handle everything so your team can focus on product and supply chain.
A comprehensive analysis of your listings, keywords, advertising, and competitive position — with a prioritized action plan you can execute immediately or hand back to us.
We rewrite and optimize your entire catalog — titles, bullets, backend keywords, A+ Content, and Brand Store — setting the conversion foundation before you scale ads.
Regular strategy sessions, performance reviews, and prioritized recommendations. You keep control of execution while we provide the expertise to guide every decision.
Side by side
| SOLID | Typical agency | |
|---|---|---|
| Scope | Full ecosystem: PPC + listings + keywords + content + storefront + strategy | PPC management only |
| Listing optimization | Continuous optimization of titles, bullets, backend terms, and A+ Content | Not included or one-time |
| Keyword strategy | Continuous harvesting, negative matching, and rank tracking from live data | Initial research, rarely updated |
| Campaign types | Full stack: SP, SB, SBV, SD, and DSP — each with dedicated strategy | Sponsored Products only |
| Brand content | A+ Content, Brand Story, Amazon Store design, and Posts strategy | Not offered |
| Problem response | Flagged automatically — ACoS spikes, BSR drops, suppressions — fixed within hours | Discovered during next scheduled review |
| Reporting | Weekly updates: ACoS, TACoS, organic rank, BSR, new-to-brand, revenue attribution | Monthly PDF with surface metrics |
| Growth mindset | Tracks full P&L impact — ad sales, organic lift, TACoS, and customer LTV | Focuses on ad metrics in isolation |
Scope
Listing optimization
Keyword strategy
Campaign types
Brand content
Problem response
Reporting
Growth mindset
Client results
“A Year of Steady Profitable Growth! SOLID transformed our advertising strategy across 6 European markets. Their expert management of search, shopping, and social ads resulted in a remarkable tenfold increase in turnover and a consistently profitable ROAS. The team's prompt responsiveness and effective collaboration have made them highly recommended.”
Victor Borsche
CEO & Founder, OneEarPod
“My numbers have increased steadily and profitably. I never would have imagined that we could achieve so much, so quickly. They put so much effort into helping us grow and answering our questions. My numbers have increased steadily and profitably under their management.”
Annie Sands
CEO & Founder, Sugarbabies
“We've had the pleasure of working with SOLID for the last 6+ months and are extremely happy with their work. SOLID is a very creative, responsive and knowledgable team that helped us not only in building our PPC ads, but also set up our full Google Analytics suite and constantly had great ideas on how we can improve our store.”
Victor Borsche
CEO, BlechMal GmbH
Proven results
7 fig
Revenue
35%
ACoS reduction
4.2x
ROAS
10x
Turnover
6
Markets
30%
Repeat rate
+81%
YoY Growth
+24%
Returning customers
+10%
AOV increase
FAQ
Our Amazon Ads service focuses specifically on paid advertising. This full Amazon growth service covers everything — listing optimization, keyword strategy, A+ Content, Brand Store design, and advertising — as one integrated system. Most sellers need the full picture because ads drive traffic, but listings convert it.
Yes. Our team writes conversion-optimized copy backed by keyword data and competitor analysis. For A+ Content and Brand Store design, we handle strategy, copywriting, and layout — you provide product images or we guide your photography brief.
Listing optimizations often show impact within 1–2 weeks as Amazon re-indexes your content. PPC improvements are visible within the first 2 weeks, with compounding gains in months 2–3 as keyword harvesting, negative matching, and organic rank momentum build on each other.
Yes — we manage campaigns across 8+ Amazon marketplaces including US, UK, DE, FR, IT, ES, UAE, and more. Each marketplace gets localized listings, market-specific keyword research, competitive analysis, and a tailored launch playbook.
We often take over from agencies that only managed PPC. Our audit will identify gaps in your listings, keyword coverage, and brand content — areas most ad-only agencies ignore. We can either complement your current setup or take over full management.
We work with both. The strategy differs — Vendor Central has unique challenges around retail pricing, content syndication, and AMS campaigns — and we tailor our approach accordingly.
We plan for peak events 6–8 weeks in advance — adjusting budgets, pre-building campaigns, optimizing listings for seasonal keywords, and stress-testing inventory alignment. During the event, we monitor in real time and adjust bids multiple times per day.
Tell us about your catalog, your goals, and where you're stuck. We'll show you exactly what's holding you back — and how to fix it.
Get your free Amazon audit