Strict advertising policies
Google and Meta have complex, evolving policies for healthcare advertising. One misstep can get your entire account suspended - losing months of optimization data.
Healthcare marketing agency
From patient acquisition to referral programs - we build growth systems that respect compliance requirements while delivering measurable results.
320%
Avg. lead increase
-40%
Cost per patient
12+
Markets served
100%
Policy compliance
Recognized partner
Why it matters
Healthcare marketing operates under unique constraints: advertising policies, compliance requirements, and the sensitivity of health-related messaging. Most agencies either don't understand the restrictions or play it so safe that campaigns never perform.
SOLID works with healthcare and wellness brands to build patient acquisition systems that are both compliant and effective. We understand the ad policies on Google and Meta for healthcare verticals, and we build campaigns that work within those boundaries while still driving measurable patient volume and revenue growth.
Industry challenges
Google and Meta have complex, evolving policies for healthcare advertising. One misstep can get your entire account suspended - losing months of optimization data.
Healthcare decisions are deeply personal. Marketing needs to build trust through education and empathy, not aggressive sales tactics.
Healthcare is inherently local. Competing against established providers with deep community ties requires precision geo-targeting and reputation management.
Patients research extensively before choosing a provider. Your marketing needs to be present across multiple touchpoints over weeks or months.
The most profitable patients come through referrals and repeat visits. Most practices have no system for nurturing existing patients into advocates.
Managing marketing for multiple locations, providers, and specialties requires careful budget allocation and location-specific messaging.
How we help
Google Ads and Meta campaigns built within healthcare advertising policies - with proper disclaimers, targeting restrictions, and landing page compliance.
Google Business Profile optimization, local pack rankings, provider schema markup, and content that builds E-E-A-T signals search engines trust.
Appointment reminders, post-visit follow-ups, preventive care nudges, and referral programs - all HIPAA-aware and designed to increase patient lifetime value.
Review generation systems, response management, and monitoring that build the online reputation patients check before booking an appointment.
Symptom checkers, cost estimators, and appointment scheduling tools that capture leads and improve the patient experience simultaneously.
Location-specific campaigns, provider-level landing pages, and budget allocation strategies for healthcare groups with multiple facilities.
Client feedback
“SOLID more than doubled our conversion rate. They overachieved their goals across reacquisition campaigns, automations, and newsletters.”
Torsten Muller
VP of Growth, Urban Sports Club
“My numbers have increased steadily and profitably. They put so much effort into helping us grow and answering our questions.”
Annie Sands
CEO & Founder, Sugarbabies
“For the first time, I'm not chasing dashboards. The growth systems SOLID built for us just work. I wake up to results, and that's a new feeling.”
Fatima Khan
Head of Digital, Landmark Group
We'll audit your current marketing and show you where there's room to grow patient volume - compliantly and profitably.